Hassan Hajjaj, Ilham, 2000, Digital C-print, 37h x 50 3/4w in / 94h x 129w cm
EXPO MILANO: ARTS & FOODS PAVILION PRESS RELEASE:
Curated by Germano Celant and with the display design by Studio Italo Rota, Arts & Foods will use a multi-level, multi-sensorial approach to examine the developments and solutions adopted with regard to food. It will range from kitchen implements to laid tables and picnics, and public aspects in the form of bars and restaurants. It will also examine the changes brought about in road, air and space travel, as well as the design of buildings devoted to the rituals and production of food. All of this will be accompanied by the testimony of artists, writers, film makers, graphic designers, musicians, photographers, architects and designers who, from Impressionism and Divisionism to the historical avant-garde movements, and from Pop Art to the latest artistic research, have helped develop the vision and consumption of food.
This journey through artefacts and time will offer a creative reflection on “Feeding the Planet, Energy for Life”, the theme of the Universal Expo in Milan, with hundreds and hundreds of books, objects and documents from museums, public and private institutions, collectors and artists around the world.
The concept of “Body Snatchers in the Kitchen”, curated by Germano Celant in close collaboration with Silvana Annichiarico, was also presented during the meeting. For the eighth edition of the Triennale Design Museum, the theme of Expo Milan 2015 has been adopted with a view to examining another particular feature of Italian design.
These two very varied exhibitions will also interact with the furniture fair, the Salone del Mobile, another major international event in Milan which will open to the public on 10 April next year.
“La Triennale di Milano is the only Italian institution with a multidisciplinary approach to the visual and applied arts,” said Claudio De Albertis, President of La Triennale. “It was thus only natural to accept the proposal of the Expo to put on the Arts & Foods exhibition as well as the eighth edition of the Triennale Design Museum, devoted to such an essential subject as that of the Expo. So, with Silvana Annichiarico, the director of the Triennale Design Museum, we asked Germano Celant and Italo Rota to create and design “Body Snatchers in the Kitchen.” We are confident that we shall achieve excellent results all round.”
"We’re very pleased with the artistic programme put forward by Arts & Foods,” said Giuseppe Sala, Commissioner of the Italian Government for Expo Milano 2015. “With this thematic area at La Triennale, not only are we bringing food, the theme of the Universal Expo, to the very heart of Milan, but we will also make it possible for art lovers who come to our city during the six months of the Expo to enjoy unique works of art that have made history. Cooperation with museums around the world is crucial to the project drafted by Germano Celant. We are sure that the exhibition will live up to expectations and make us proud to host an exhibition of such huge international importance.”
“The commitment of Cassa Depositi e Prestiti, of SACE and of the Italian Strategic Fund (FSI) for the World Expo”, said Giovanni Gorno Tempini, the CEO of Cassa Depositi e Prestiti, “is consistent with our mission to support the Italian economy and businesses in order to increase competitiveness and achieve international growth. This is why we are committing our name and efforts to help make Expo Milano 2015 a great showcase for Italy.”
Arts & Foods involves all media and art forms: from painting to sculpture, video, installation, photography and advertising, to design and architecture, movies, music and literature,” said Germano Celant, curator of the pavilion and of the eighth edition of the Triennale Design Museum. “It is in chronological order, covering the period from 1851 – the date of the first Expo, in London, and the starting point of modernity – through to the present day, with environments illustrating the spaces for eating together, in both the private and the public domain, from the dining room to the kitchen, and from cafés to eating on the move, in which furniture, objects, household appliances and works of art create a narrative of great visual and sensorial impact.
On the occasion of Expo Milano 2015, the eighth edition of the Triennale Design Museum is staging “Body Snatchers in the Kitchen”, which illustrates the gradual but inexorable transformation of traditional kitchen implements into machines and robots. An army of “invaders” which, from the mid-nineteenth century and the advent of industrialization, has spread out and replaced many cooking activities. The aim is to retrace the evolution of kitchens and appliances in Italy, from their first documented appearance until 2015, also in relation to international design and foreign industry.”